CHRIST WATCHES & JEWELRY

CONCEPT-REVOLUTION, FURNITURE DESIGN

PROJECT INFORMATION

Customer

Christ Watches & Jewelry

Industry

Jewelry, watches

STUDIOFORMA designed the new boutique concept including customized furniture for CHRIST UHREN & SCHMUCK, which has over 70 stores in Switzerland. The central piece of furniture at the entrance is used to present high-quality jewelry. The positioning of the individual showcases has been deliberately chosen to guide the customer quickly and easily through the store. The pastel green silk carpet and the soft pink armchairs in the lounge create a warm and appealing atmosphere that encourages customers to take a short break. CHRIST is a retailer for jewelry and watches of various brands such as Rado, TAG Heuer, Certina, Frederique Constant, but also for its own brand.

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