LA PRAIRIE COMPETITION

STUDIOFORMA proposed a new retail concept with a fresh design to LA PRAIRIE. The concept reflects the holistic values and Swissness of the brand, with strict geometric shapes and an elegant tonality. A fine selection of materials creates a high-quality appearance throughout the boutique. The straightforward and striking design is based on the archetype of Swiss architects such as Peter Zumthor and Mario Botta. LA PRAIRIE is one of the most luxurious skin care brands and one of the leading brands in anti-aging cell therapy.